| Only a few days ago, I commented on looking forward to how Linda McMahon will utilize her family business' media influence for her campaign in the coming senatorial election. I did not expect it to start so soon!
I live in Brooklyn, NY, smack-dab in the middle of the #1 media district in the US. Being a part of the tri-state area, it's not surprising to see ads targeted towards issues in NJ or CT on local news networks. (I've been keeping tabs on the New Jersey gubernatorial elections for the past few months.) With most of the political ads targeted towards New Yorkers on municipal races, it was a surprise to see this ad come up in the middle of ABC's New Wednesday Night Lineup: http://www.linda2010.com/video_15.html*.
In fact, Mrs. McMahon has a website fully up-and-running, and a page dedicated to her media mini-blitz: linda2010.com/watch
With the 2010 Republican Primary nearly 11 months away, McMahon has decided to ignore her own party's opponents and concentrate on attacking Chris Dodd straight on. A bold move this early on, but I have no doubt she'll be diversifying her ads for different targets.
I have yet to see a poll with McMahon involved, but no doubt her increased and early visibility will be a boon to her campaign. But, living in New York, my viewpoint is skewed: I only get to see ads targeted towards the Gold Coast. Is any other Republican starting ads this early? Are the ads being played in the Hartford/Springfield Media Market?
Regardless, this is a very visible first shot from a money-laden campaign.
(*I'm not 100% sure I saw the same ad she posted on her site. When I first saw it, I didn't even notice a mention of the state she is running in. Indeed, Connecticut is mentioned only once in both her ads. Could she be hoping to draw on a greater base of support in the region?) |